• Daniel Tenner, the founder of Pledg3r and GrantTree, discussed how non-fungible tokens (NFTs) can offer a unique fundraising model for businesses.
• He highlighted the advantages of NFTs over traditional startup funding models like equity crowdfunding or venture capital, such as more liquidity and engagement for investors and global reach from day one for startups.
• Tenner also emphasized the need for investor education in order to make smart investment decisions in the NFT space.

Overview of NFT Fundraising Model

At the Blockchain Economy London Summit, Cryptonews had the opportunity to sit down with Daniel Tenner, the founder of Pledg3r and GrantTree, to discuss the game-changing potential of non-fungible tokens (NFTs) in the world of startup funding. During the interview, Tenner shared his expert insights on how NFTs can offer a unique fundraising model for businesses that differ from traditional methods like equity crowdfunding or venture capital. He highlighted several advantages such as more liquidity and engagement for investors, global reach from day one for startups, and less discrimination against female founders.

Advantages Over Traditional Startup Funding Models

Tenner explained that NFTs present several advantages over traditional methods of startup funding. For investors, they provide more liquidity compared to illiquid shares in startups. In addition, investors can benefit from more engagement with various benefits attached that are more exciting than just getting a report once a year or quarter. From the startup perspective, having investors who are also customers can help turn early supporters into evangelists who can aid in marketing efforts. Furthermore, an NFT-based fundraising campaign can have global reach right away instead of being limited to local efforts only.

The Need For Investor Education

Tenner placed emphasis on investor education when it comes to making smart investment decisions in this space. Despite there being potential opportunities with NFT-based fundraising models for startups, most projects using this technology have not been successful thus far. As such, he has been making YouTube videos and writing threads about investing responsibly in order to raise awareness amongst prospective investors about how to protect themselves from scams or bad investments when it comes to tokenized assets like NFTs.

Conclusion

Overall Tenner believes that non-fungible tokens (NFTs) are capable of revolutionizing startup funding by offering new opportunities both for businesses seeking funds as well as investors looking to back promising projects with greater liquidity than traditional methods allow them. However he stresses that proper investor education is essential if one wishes to make smart investment decisions within this nascent space due its vulnerability towards scams or bad investments if adequate precautions are not taken beforehand by prospective buyers/sellers alike .